Sparking new ways of seeing the dynamics of organizational life.
Naming the contradictions and absurdities.
Working with what they reveal.
Our Cultural Inquiry
This moment calls for it.
InSpark Group is a research, writing, and speaking practice investigating the hidden dynamics that shape how organizations and institutions actually work. We study what contradiction, absurdity, and the signals beneath the official story reveal about how people and living systems perceive, make meaning, adapt, and act.
Founded in 2005, InSpark grew out of two decades of work with leaders and institutions. Repeatedly, the same question surfaced: what happens when formal stories no longer match lived reality?
Through our inquiry we investigate the conditions that shape what systems can perceive, interpret, and act on. The work is for leaders, practitioners, and institutions who want to engage seriously with what is actually happening not just what the formal systems are reporting.
Engagements Across 2 Decades
The Work
Inquiry
Speaking & Engagements
Writing & Resources
Our inquiry explores how systemic contradictions generate early signals in language, behaviour, and organizational patterns.
Our research includes:
Writing & Resources
Speaking & Engagements
Writing & Resources
Learning programs, guides and free resources available.
Speaking & Engagements
Speaking & Engagements
Speaking & Engagements
InSpark presents topics that help teams and institutions interpret emerging signals, strengthen orientation capacity, and navigate the conditions producing drift and disconnection during strategy development and execution.
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Follow the Work
Essays, field notes, and resources on the contradictions and absurdities of organizational life, as they publish.